
Munch runs a business's entire social media presence: strategy, content, and scheduling, generated from a website and approved with one click.
Project snapshot
Making a complex tool feel immediate.
Role — Product design
Scope — Strategy, systems, interface
Approach
We mapped the moments where information became effort, then rebuilt the system around the decisions people needed to make next.
Result
The result is a calmer product language: fewer dead ends, clearer hierarchy, and a system that can grow with the people using it.
